As many of you know, Binaca toothpaste was a popular brand some decades back. It was also popular here in India as much as it was in the US and to attract customers, they used to put one each of those little dolls of animals and birds in packs. It had become a collectible item. These are what we collected back in the 70s. Luckily, they are still with me.
Binaca Toothpaste.. dolls
Those are so neat! You really have something special. It's hard to believe how long ago the 70's were. We collected from boxes of cereal. Some of it neat, and some, nothing special. A lot of it, we will have no idea what it was because we didn't save the boxes. Laugh. They're all faithfully packed away in a trunk.
I miss getting the glass in the box of laundry detergent, I thought that was the coolest thing.
I remember Binaca as the "one drop breath freshener". Was this 60s or 70s? Don't remember toothpaste or animals at all.
They were in vogue in late 60s and 70s. Much later, here in India, the brand changed to 'Cibaca' when competetion from other brands grew and sales went down. Even then it did not succeed and finally had to close down. Colgate was there, but no such attractions were there. Attracting customers this way with little gifts seems to be the strategy since decades. I have many little cards featuring the personalities of that era (probably 1910 or so) and these were given with Ogden's Cigarettes. One card with each pack. So I have cards preserved as well, though not in its original form (the album paper bacame brittle and so not suitable to handle). I have got them laminated - which I realized later was a mistake. I will post a picture of them sometime. Many cards feature Army personalities of the I WW, cars, wrestlers, sportsmen.....
Dinu
Draven,
Wasn't that fun? My mother used to get towels inside the laundry soap,
and then for a time they were plastic tumblers designed to look like
cut glass. I remember the towels had orange stripes, blue stripes, etc.
The only thing I can find that is collectible inside food boxes now
(besides cereal and paper things such as collectible cards) is the
little English animals inside each box of Red Rose Tea.
:-)
These little things do really attract us!
thats so neat all them fixed to like that..
Twyla
Those little figurines are neat, Dinu. I like the Arm & Hammer Baking Soda bird cards and would like to get them someday. There are a few examples on http://www.liveauctioneers.com/s/lot-742446.html Since the auction will end and this link will eventually not work, I've included it in this post for you.
I remember my parents collecting the sets of dishes from boxes of oatmeal and other common items. Those animal ones are really unique tho, Dinu.
I also remember my mother going to the feed store and selecting the bags of chicken feed which had the pattern of fabric she wanted. Clothes and dish towels were made from that fabric as were curtains, tableclothes, etc. I know the workers at the feed stores were happy when the companies stopped doing the fabric sacks as they often had to move large numbers of 25# - 50# bags just to get to the one or 2 bags that had the fabric some farm wife wanted. That was good sturdy fabric and it was hard to wear it out. I had many items of clothing made from them. Back then even underwear was often homemade. They used white fabric for that tho as anything else would have been very improper in those days.
This message was edited May 15, 2006 9:56 PM
Dinu, what is the size of those little animals?
The square partitions are 1 inch x 1 inch. The dolls fits in there nicely.
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